CITY OF INDUSTRY, Calif., (Sept. 22, 2015) Sweda Company, LLC (ASI # 90305, UPIC: Sweda) has announced the appointment of Cindy O’Reilly as Director of Merchandise.
O’Reilly brings over 15 years merchandise management experience to Sweda with a background in bringing design-driven products to market at companies including TAG, Smith + Noble, and URS Corporation. As Director of Merchandise she is responsible for the strategic direction of merchandise development and will lead the growth of innovative service and product categories.
KB Marshall, President and Chief Executive Officer at Sweda said, “The knowledge, expertise, and experience Cindy brings to our Sweda team further strengthens our position as a preeminent provider of innovative marketing solutions in the advertising specialty industry. I look forward to seeing her develop new categories of growth and drive new value for our customers.”
About Sweda Company, LLC: Founded in 1976, Sweda Company, LLC is a top-20 integrated supplier and manufacturer of promotional products providing innovative marketing solutions for the advertising specialties industry. Headquartered in the City of Industry, CA, the privately-owned company, a founding member of the Quality Certification Alliance (QCA) and an ASI 5-Star Supplier, offers complete services, competitive pricing and quality customer care to its distributor customers. Sweda stocks hundreds of products in over 18 categories including bags, drinkware, writing instruments, stationery, technology, and headware, and offers products from world-renowned retail brands including Oakley, Spy, Leatherman, LED Lenser, along with it’s own unique brands, Bella Mia, Basecamp, and Pen2Paper.
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